I help teams shape product ideas by defining the vision, prioritising features, and creating a roadmap that guides development. The goal is to ensure everyone is aligned on what to build next and why it matters.
Clarifying the long-term goals and purpose of the product to guide decision-making.
Identifying the core features needed to validate the product idea, deliver value and learn from customers.
Helping you decide what to build next by balancing customer needs, business goals, and technical feasibility.
Defining what success looks like and making sure you're set up to measure and learn from how real users interact with your product.
Building interactive prototypes to test concepts and gather feedback early in the design process.
Mapping out the key steps users take to achieve their goals, helping to identify pain points and opportunities for improvement.
Making sure interface copy is clear, helpful, and matches the product's tone of voice.